One of the coolest features of orderTopia will be our online ordering suite.
orderTopia will offer seamless online restaurant ordering. What does seamless online ordering mean? It means creating an excellent shopping experience for the customer, and a smooth fulfillment process for the restaurant. For the customer, our website will be easy to use, fun, and very functional. Find what you’re looking for (or find something new!), order, and pay–all online. All you need to do is pickup your order (or wait for delivery). For restaurants, orderTopia’s online ordering will be an extension of their store that integrates seamlessly into their existing POS system. When a customer orders a cheeseburger online, the order ticket will look just like a cheeseburger ordered at the store. orderTopia is all about extending your brand and your storefront, without creating additional tasks or changing the way your kitchen works.
orderTopia will also offer online ordering for retail stores, which may seem like an odd combination, food and retail. But when you think about it, retail catalogs are actually pretty similar to restaurant menus. A list of items of for sale, with descriptions (maybe pictures), prices, and a few other customization options.
One of our goals in offering online ordering to retail stores is to give the funky little boutique an awesome e-commerce site to match its brick and mortar storefront. Maybe the cool little store on Main Street can’t afford to pay $15,000 for a top notch e-commerce engine. But they can afford orderTopia at $35 a month. They’ll get a customizable storefront to extend their store’s brand and design, complete with all the bells and whistles to do big business online (iPhone ordering, Smartphone ordering, Social Media integration, and more). Online ordering for retail stores means offering your products to customers who never would have been able to visit your store.
Next up, I’ll talk about our mobile ordering solutions.
